There's also SunnyD Vodka Seltzer, made by Harvest Hill Beverage Company and on shelves since March, as well as Hard Mountain Dew, which is made by PepsiCo and the Boston Beer Company. Harvest Hill, which makes SunnyD Vodka Seltzer, pointed to the words "Vodka" and "contains alcohol" on its packaging for the beverage. Drinks like Hard Mountain Dew and SunnyD Vodka Seltzer have drawn criticism from consumer advocacy groups and public health experts for years. Sugary and fruity alcoholic beverages, such as White Claw hard seltzer, began to gain popularity at the end of the last decade. Besides potentially causing confusion, the beverages' sweet tastes make it easy to down one — or several — compared to traditional alcoholic beverages like beer.

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Persons: Molson Coors, There's, Seltzer, Lisa Gardner, Molson, seltzer, Pamela Trangenstein Organizations: Service, Coca, Coke, Harvest Hill Beverage Company, PepsiCo, Boston Beer Company, Wall Street, Regulators, Illinois Liquor Control Commission, Illinois Commission, ., Cola, Molson Coors, Boston Beer, Public Health Institute, New York Times Locations: Wall, Silicon, . Virginia, Harvest Hill